Riding The Gravy Train: selling MSFT +11% in 7 days, shorting AAPL

Riding The Gravy Train

Beating the market is fun and profitable. This is how we do it.

Wednesday, March 18, 2009

selling MSFT +11% in 7 days, shorting AAPL

Selling MSFT, +11% in 7 days

Microsoft seems a solid company overall, but the stock has shown relative weakness during the past few days.

Risking such a quick & easy profit on the long side when general markets are up an incredible 14% in slightly over a week is not our style, so we now book the profit on our recent MSFT long entry.


Shorting AAPL

Apple Inc. stock has done even better than the markets the past few days, rising 20% since March 7 and closing last at $99.50

Should we short such relative strength? On average, no. Should we admire Apple's innovation? Certainly. Should we believe companies that essentially sell discretionary consumer trinkets will do well in the present and coming economic environment? Not at all, nor are we bullish the tech sector in general.

By our ranking, Apple stock is just now moving into somewhat overbought conditions and into an area of significant resistance. A better short entry would be in the $105-$107 range, but rather than wait we enter presently.



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